Tuesday, October 25, 2011

What Do Ya Crave?

Laura's fault! Lenny's fault!



Big Fib! Puts on a bib.


Lookin' down at Junior like a hunk-a juicy McRib.


Here I come. See me fly.


Saw the signal in the sky.


Super suction comes to action.

McRib - that quirky sandwich that McDonald's only puts on its menu once a year or so - is back under selected Golden Arches.
 
It is a BBQ-sauce-drenched sandwich with a cult following.  It's a boneless-pork sandwich available at the fast food chain's approximately 14,000 U.S. locations through November 14th, though there will be a few franchises that don't carry it, McDonald's spokeswoman Danya Proud said.

"The McRib has an enthusiastic and dedicated fan base," said McDonald's U.S. marketing director Marta Fearon. "And we thank those customers for contributing to our decision to bring back the McRib nationwide in 2011."

The McRib -- which does not, in fact, contain ribs -- returned from a 16-year hiatus for several weeks in the fall of last year. Its stint on the market led to a 4.8% U.S. sales increase in November 2010 for McDonald's overall, compared to the same month a year earlier.

It's a food so popular that customers demand it, reportedly.   So, McRib fans, savor the flavor, cause it's not going to last.  

You know, it's interesting what we crave...McRib is a case in point.   Seems like we sometimes go bonkers over things that are temporary -  And, it really can cause us to think about our spiritual cravings -

Jesus said in Matthew 5:6...Blessed are those who hunger and thirst for righteousness, for they will be filled.

He has promised us living water and the bread of life, boldly telling us that we will never thirst again, or never go hungry.   But our temporary, physical cravings can so often get in the way of our eternal, spiritual cravings.   The question for us is: what do you crave?

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